Surface Plasmon Resonance (SPR) is an optical-based label-free technique that provides real-time, quantitative data on interactions between molecules as an alternative to classic endpoint interaction techniques such as ELISA. With this powerful and cutting-edge technology accurate, precise, and robust assays can be developed to assess affinities, kinetic properties, potency, and active binding concentrations. SPR assays have the advantage of having a high throughput, flexibility, and sensitivity and provide a broad application such as potency measurements or molecule characterization studies.